“Our prices are completely competitive, especially when you factor in the quality control and speed to market. American Apparel could start working on uniforms today and have them in London within 7 days. That’s what vertical integration is about.”
— An American Apparel spokesperson • Making the bold claim that the company could redo the U.S. Olympic apparel with American-made goods and have them ready in time for the Olympics. 

(via shortformblog)